Executive Director Message – June 2023

June 23, 2023

Dear Team Commerce,

I am pleased to share our Department of Commerce’s Strategic Plan, which highlights our commitment to empowering Utah’s marketplace and creating a space where customers can engage with trust and know that their best interests are being looked after. Our work is guided by a vision of Utah where commercial activities operate efficiently and fairly, and we believe that our priorities will bring us closer to achieving this vision.

We all have a part to play in improving what makes Utah great and resolving pressing challenges. As you explore our Strategic Plan, I invite you to consider what you can do to support these priorities. Just like the Strategic Plan, performance plans and pay have been designed to align your efforts and progress measures toward your individual objectives. By linking individual performance to our Strategic Plan, we can collectively, as One Commerce, achieve success and make meaningful progress toward our shared goals.

At Commerce, we are inspired by and support Governor Cox’s Utah Home Roadmap, a set of priorities that aim to preserve our home state as a wonderful place to live, work, and recreate. Below is a very high level description of the emphasis areas of the Utah Home Roadmap, with areas bolded that represent Commerce’s links to the Roadmap:

  • PEOPLE: education and learning, concerns on social media for minors, physical, mental, and behavioral health; expanding opportunities, preventing domestic violence and sexual assault, support for victims of interpersonal violence; and support for vulnerable families.
  •  GROWTH: water, housing, homelessness, connecting Utah through trails, energy, and the economic future of rural Utah.
  •  GOOD GOVERNMENT: customer service, employee retention, and wise use of Utah’s resources.

Finally, Commerce is also committed to fostering a culture of innovation, where our employees at all levels are agile, responsive, resourceful, creative, and innovative in how they serve the people of Utah (“Recklessly Good”). We believe that by prioritizing our customers, understanding and aligning our efforts with our mission, and clearly articulating guardrails that allow for experimentation and growth, we can overcome the perceived or real challenges that inhibit employees’ ability to innovate and be creative.

Speaking of innovation—we are pleased to welcome Rich Saunders, who most recently served as Utah’s first Chief Innovation Officer, as our keynote speaker at our in-person One Commerce meeting this coming Tuesday, June 27, at the City Library auditorium.

Thank you for your continued support and commitment to creating a brighter future for Utah.